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How POP displays boost your sales

Something you should know why we need POP displays to promote your products in-store in order to boost your sales figures.

Here are some reasons how a POP displays work for you:

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Persuasive tools

It strategically places where products, customers, and the decision to purchase meet.

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The silent salesman

POP applications educate and draw attention to customers about a product’s availability and attributes.

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A strategic medium

It builds brands, creates awareness, and stimulates impulse purchases.

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Enhances the shopping experience

It upgrades a store’s image, re-direct store traffic, and strengthen merchandising plans.

 

Customers need exposure, motivation, and recognition of needs before making a shopping decision. The fact is 70% of shopping decisions are made at the Point of Purchase!

Why corrugated carton for retail displays?

  • You can place full-color images on every side of the display with high resolution so it looks outstanding, eye-catching, and attractive to boost up product sales.

  • It's affordable, cheaper than any other substrate such as metal, wood, glass, or acrylic.

  • It has a unique shape that blends with its products displayed.

  • Practical shapes, shipped in flat and easy to assemble to reduce distribution cost

  • No need a big space to store it

Do you know the difference between Corrugated Carton and Cardboard?

Corrugated material is made up of three different layers of paper: an inside liner, an outside liner, and fluting which runs in between. This corrugated medium, also called containerboard, helps provide strength. Common flute sizes are "A", "B", "C", "E" and "F" or micro flute. The letter designation relates to the order that the flutes were invented, not the relative sizes. Flute size refers to the number of flutes per linear foot, although the actual flute dimensions for different corrugator manufacturers may vary slightly. Measuring the number of flutes per linear foot is a more reliable method of identifying flute size than measuring board thickness, which can vary due to manufacturing conditions.

The most common flute size in corrugated display and shipping boxes is "B", "C", "E", and "BC" flute.

Cardboard is a heavy-duty paper stock known as paperboard. It’s rarely used in heavy-duty packaging. Typical applications are cereal boxes and other smaller consumer goods packages.

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At Mediagraph Prima Cipta, sometimes we still use the term “cardboard” when referencing our corrugated cartons to make it easier for our customers to search. So whether you’re looking for a corrugated carton, a cardboard box or a brown paper container to put stuff in, we can help you with all your packaging or display needs!

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